ESM with USM – 20 guidelines

New USM partners who are willing to share their knowledge and focus on value creation for their target audience.

“We cannot solve our problems with the same thinking we used when we created them.”
Albert Einstein

“The righter we do the wrong thing, the wronger we become.“
Russell Ackoff

“Mimicking the herd invites regression to the mean.”
Charlie Munger

“All truth passes through three stages.
First, it is ridiculed.
Second, it is violently opposed.
Third, it is accepted as being self-evident.“
Arthur Schopenhauer

“Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.“
Steve Jobs

“At the end of the day, all organizations are service providers, regardless of what they produce.”
Christian Grönroos

“If I have seen further it is by standing on the shoulders of Giants.“
Isaac Newton (1675)

“In the land of the blind, one-eye is king.“
Anon

“…in a turbulent world, there’s another set of cognitive skills that might matter more: the ability to rethink and unlearn.“
Adam Grant, in [Think Again]

“Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.”
Steve Jobs