With the use of USM, you create value with your service delivery that the customer experiences as valuable. Throughout my career as a service provider, I have always been looking for those elements that make a customer themselves say they have actually been helped. I have built up my fingerspitzengefühl for this within various roles, as a technical specialist, salesman, resource manager, account manager, unit manager, consultant, project manager, professional services manager and as a freelance information designer. From the customer needs I work towards the supporting processes with associated systems. Similar to USM, I convert the "What" with "Who" and "How" into workable instructions and systems for the organization.
I became a USM coach because it gives substance to my intrinsic motivation to make an organization consciously competent with which it can further develop itself. With USM every service management organization learns to be in control of the service delivery to its (internal) customers. As a coach I use the USM methodology to bring simplicity into the often so complex and difficult to control service delivery and learn your organization to become self-sufficient in this.
As USM coach, to help your service organization methodically secure their grip on their own internal and external service delivery, so that they can permanently improve, in consultation with your customer.