USM Professionals get a set of tools and templates for their support of USM. The SURVUZ Foundation provides that toolkit for free, on the condition that these experts have demonstrated their capability to use these tools and explain USM to others. Because USM is new thinking, they'll have to prove that they can convince others who have learned to think about service management the traditional way,

The USM Professionals can have the following role(s):

  • USM coaches receive a comprehensive toolkit of plans, templates, and tools, to support user organizations that want to apply USM. Internal USM coaches only use these in the organization where they are permanently employed. External USM coaches are deployed exclusively through accredited USM Deployment partners.
  • USM trainers deliver the USM training products to users. They are deployed exclusively through accredited USM Training partners. Certified trainers receive the USM training materials, slide decks, and online tools for free.
  • USM product experts assist internal product administrators with the configuration of USM products. These professionals also need to be certified by the product owner.
  • USM tool auditors can deliver an audit of a tool against the USM tool requirements.

Register here for a USM professional role »

USM Professionals are only certified by the SURVUZ Foundation after they have met the requirements below. They provide their efforts exclusively through accredited USM partners. Check with SURVUZ Foundation to see if you are dealing with a certified USM Professional.


per professional role
USM Professional training (or Foundation + Bridge)
USM Foundation certificate (elevated score of 75%)
USM Train-the-CoachUSM Train-the-TrainerUSM Train-the-Product-expertUSM Train-the-Tool-AuditorAssessment
USM trainerXXXX
USM Product expertXXXX
USM Tool AuditorXXXX